99 Cows by Seth Godin

By Seth Godin

So this is often what I did: After analyzing crimson COW, humans advised me that they sought after extra examples. They desired to see the right way to get to the perimeters, how you can create whatever outstanding. good, i discovered ninety nine notable humans, items, companies, organisations and tasks and wrote approximately every one of them. that is it. approximately 15,000 phrases. learn it quickly.

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All this is done on the honor system as approximately 50 percent of our customers still pay cash, and we don’t have the staff required to physically check the room supply before each guest leaves. ” Every chance he gets, he’s decided to be funny. And when given the choice, Barney’s Motel chooses to trust the customer. Using the same methods with his staff has seen Barney’s go from 1,000 percent turnover in staff two years ago to zero turnover for the past six months. In-room customer comments indicate that 80 percent of the time, Barney’s exceeds guest expectations.

Some people don’t like his work. Click here and you’ll see for yourself. It’s not for everyone, which is exactly why it might be just right for the next editor. (21) YES, YOU CAN GIVE IT AWAY I didn’t realize that sermons, training, curriculum, and other resources for churches were actually a big business. People develop the stuff and sell it. I guess that makes sense. com several years ago. His plan was to give free online resources to youth workers around the world. He created hundreds of pages of curriculum, training, sermons, and ideas… all for free.

45) JUST PEANUTS? When you’re sitting on an airplane for three or four or five hours, cramped into coach and trying to make one packet of peanuts last a long time, all you can do is yearn for first class. com) that’s devoted to just that (traveling better, cheaper, and more comfortably) and making the site mostly free, Matthew Bennett has built a subscription engine that’s priceless. He’s added 50,000 subscribers in the last year alone. This is an idea that’s easy to spread and—for the few hours you’re crammed into coach (or gleefully flying up front)—worth talking about.

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